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ABOUT PAGE
Sumit K
Founder — Dezine Café
I work across Web, Design, and AI-Media — helping brands look sharp, sound professional, and communicate with clarity. My path wasn’t linear. I started from scratch, worked through every layer of the creative industry, and built everything through real experience, real clients, and real results.
SELF SUMMARY
From Solo Designer to Hybrid Creative Agency
Where It Began (2007 — The Early Spark)
Right after finishing Class 12, I discovered the word “Designing” for the very first time.
I had no idea what it meant — no courses, no mentors, no roadmap.
Out of curiosity, I joined a computer institute. That’s where I first saw a separate department labeled Graphic Designing. When they asked my interests, I shared that I loved art, drawing, and computers. They immediately told me:
“You should get into Graphic Design.”
That was the first step in my creative journey.
In 2007, I chose this world officially — and because it was my passion, I pushed hard, learned carefully, and practiced non-stop.
Teacher + Designer Mode (2009 — 2013)
By 2009, I wasn’t just learning anymore — I started teaching at the same institute.
Along with teaching, I started working with local clients.
Back then, very few people even knew about Graphic Design.
That gave me an advantage — I treated every client with A-class service, and many of them are still connected with me today.
In 2011, I received an offer from another institute for a Senior Teacher position with double salary. I refused.
Money wasn’t everything for me. I wanted to stay loyal to the institute where I learned so much and built real client relationships.
Till 2013, I worked hard, built trust, and earned well — but I knew it was time to upgrade.
Web Shift (2013 — 2014)
In 2013, I stepped into Website Design.
I learned HTML, CSS, and Java, and built small projects to practice.
In 2014, I landed my dream job — working as a Graphic + Web Designer at the top school in my city.
By this time, I was already exploring video editing as well.
My work impressed everyone at the school — and by afternoon, I’d finish my tasks and work on client projects.
That’s when my business mindset started kicking in.
Agency Attempt & The WordPress Turning Point (2015 — 2016)
Mid 2015, I decided to start an agency.
But since I was handling school + clients, manually coding websites wasn’t realistic.
So I hired someone to build my agency website.
He took the project, kept it for one month, wasted my time, money, and energy, and then disappeared — even closed his office permanently with 50% of my payment.
The only thing I managed to get was backend access… and it was WordPress.
At that time, I had never used WordPress in my life.
I was angry, frustrated, and stuck — so I did the only thing that made sense:
I used my incomplete agency project as my WordPress training ground.
By December 2015, I figured out the advanced details, broke the project multiple times, and finally rebuilt it properly.
In January 2016, I launched a clean, professional website — built by me.
That disaster turned into a career pivot.
Scaling in the Real Market (2016 — 2018)
After launching my first WordPress site, clients started coming consistently.
From the beginning I set a rule for myself:
“Quality + Honesty. No shortcuts. No cheating. No inflated pricing.”
Because of that, clients stayed for years, not just weeks.
During this time, I built strong relationships, delivered quality work, and grew steadily — without aggressive marketing.
AI Enters the Story (2018 — 2019)
In 2018, I heard the word AI for the first time.
I saw an ad for AI Voiceovers and bought the membership just to experiment.
Back then, AI was extremely basic — today’s free AI voices are better than those paid ones.
But I stayed curious, kept learning, and kept testing.
In 2019, I entered blogging.
And in the same year, I finally left the school job and went full-time into my creative work.
Today — Dezine Café & Beyond
Today, I am the Founder of Dezine Café, working across:
– WordPress Development
– Brand & Visual Design
– AI Voice & Video
– Content Automation
I’ve seen the creative and tech world change massively.
But one thing never changes:
Good work + Trust + Client Growth = Long-term success
Many of my earliest clients are still connected with me — and I’m grateful for that.
My Philosophy
Great work isn’t just about quality — it’s about:
✔ Trust
✔ Honesty
✔ Client growth
✔ Long-term relationships
And that’s exactly what I do, and will continue doing.
My Vision
I’ve spent years working with offline clients and I still enjoy that side of the business. But the world has changed fast, especially with AI. The last few years have shown me how many new opportunities are opening up when you mix creativity with smart tools — and I’m all in on that shift.
My vision now is to offer smart AI-driven services that actually make sense in the real world — things like AI image and video generation, AI voiceovers, and AI content creation. Not hype. Not gimmicks. Real output that brands and creators can use to move faster and look better.
I also run a few YouTube channels that I’ve grown using AI workflows. I’m not dropping names for privacy reasons, but trust me — AI is a total game-changer for content production. I’ve been using YouTube since the early days, literally when it launched, and I’ve watched it turn from a basic video platform into a full-on creative battlefield. Being a creator in this era honestly feels dope — and I’m proud of that.
Bottom line — the world is shifting and I’m shifting with it. Offline experience gave me discipline, AI gives me scale, and being a creator gives me context. My vision is to bridge all three and help others do the same.
Closing Note
Thanks for reading my journey.
If you’re here because you’re looking for real work, real results, and an honest partnership — I’d be happy to have you as the next client.
Let’s build something good.
2009 to 2026
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2009 – 2013
Designer + Instructor
Taught graphic design and handled local branding work.
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2013 – 2015
Web Design Transition (Job)
Started coding (HTML/CSS/Java) and built small web projects. Worked at a top school while doing client projects on the side.
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2015 – 2018
WordPress Breakthrough & Service Growth
Failed outsourced project → self-learned WordPress → launched website. Handled consistent client work through referrals and relationships.
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2018 – 2019
Early AI Experiments
Explored basic AI voice tools alongside WordPress services.
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2019 – Present
Full-Time Agency + Multi-Service Creative
Shifted full-time into agency work combining Web + Design + AI Media under the brand Dezine Café.
